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Backlinks are an integral part of SEO and an indispensable means for driving organic traffic and realizing tangible results from digital marketing strategies. A site that has a large number of quality backlinks tells search engines that the content is valuable and relevant and that's why SERP algorithms take the backlinks into consideration when ranking specific keywords in SERPs. They don't come with the same worth – in fact some may actually hurt your SEO when they come from spammy or irrelevant websites. Search engines are adept at recognizing and punishing websites that use unfair link building techniques So, you should only focus on backlinks from reputable and authoritative websites that are relevant to your industry. Search engine optimization relies on having a diverse backlink profile that drives the traffic of referrals to your site, so any time someone clicks a backlink from another source and visits your website, this is considered a referral visit and could improve your rankings in SERPs with that particular keyword. In order to attract backlinks It is essential to create and distribute content that is both educative and insightful. Expert interviews or proprietary research might be appealing to readers as other websites will naturally link back towards it in order to provide a resource for their readers. You can also contact other content creators in your field to inquire to link back – for instance when you own an organization that promotes golf, you can reach out to other bloggers with this theme to ask if they would include your article on selecting the best 9-iron to their larger article on the subject. To build high-quality backlinks fast and effectively, the most effective strategy is to focus on creating relevant content for your niche. If you work in plumbing for instance, your backlinks should come from websites that are specialized on plumbing and related subjects because it is much more difficult to get an inbound link on non-related websites than from those related to your particular industry. In see is also helpful to search for backlinks from many websites other than the homepage. In this way, you can ensure search engine optimization stays uniform across all pages of your website, not just focusing on specific pages. Abstrakt Marketing Group's digital marketing experts will help your backlink profile and SEO game advance significantly, by boosting search engine results organic traffic growth and generating quality leads for your business. Contact us now to learn more about the four steps of our SEO process that will transform your online visibility!